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Friday, February 12, 2010

Second Melbourne team may stick with brave Heart

Date: November 16th 2009
Author: Grantley Bernard
From: Herald Sun

THE name game is on for the Melbourne Heart franchise, which could be known by its working title after it was thought to be a non-starter.

Initially unacceptable to Football Federation Australia for various reasons, Melbourne Heart is one of four names under consideration by the new A-League team, which is scheduled to make its debut in August.

The other names under consideration, and to be voted on via the Herald Sun website during the next week before a final decision by the Heart board, are Sporting Melbourne FC, Melburnians and Melbourne Revolution.

The four names were derived from a previous online poll, but it is likely that Sporting Melbourne FC and Melbourne Heart will be the favourites and have support from the club board, which will rubber stamp the name within weeks.

"We're not referring to any as favourites," Heart chief executive Scott Munn said yesterday. "But there are probably a couple that bring to the table exactly what we want."

Two other names that gained much support were Melbourne United, which was ruled out because Adelaide United and Gold Coast United already play in the A-League, and Melbourne City, which did not make the cut because it depicted a metropolitan focus rather than statewide appeal.

Sporting Melbourne FC is considered to reflect the city's strong sporting flavour, Melburnians is a nod to history and tradition, while Melbourne Revolution has a historical angle from the point of view that the Eureka Stockade rebellion was revolutionary.

But with FFA having ticked Melbourne Heart after much behind-the-scenes work to have it officially recognised, it would shape as the logical favourite of the club that has been known as that before it even won the city's second A-League licence.
Once the name is decided, Heart will finalise its logo along with its expected red and white home strip.

The club is also close to naming the assistant coaches to join head coach John van't Schip's staff and could make an announcement tomorrow.

http://www.heraldsun.com.au/sport/second-melbourne-team-may-stick-with-brave-heart/story-e6frf9if-1225797965764

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